Help your clients give the gift that only they can give!
The delivery of the bridal album to your clients should never be where it has to end! Make sure that your clients’ parents, grandparents, friends and other family members are covered with these great products:
Parent books, wall portraits, and folios.
Parent Albums are definitely something that shouldn’t be missed as they are walking, talking billboards for your photography. What proud parent wouldn’t want to show off their “baby’s” big day to everyone they know? Include studio imprinting of your logo inside the front cover and get maximum exposure.
If you didn’t sell a package including parent albums at the time of the booking, now is the perfect time to bring it up again. Your work has already been done as you’ve already designed the main album and those same files can be used to make new books for mom & dad. You simply need to reach out to your past clients to get the order! The first option you should never sell yourself short on, would be to do a similar album to your main book, or maybe a slightly smaller size. You can sell this as a significantly discounted offer for being such a fabulous client. Your second option, if dollars are on the thin-side, would be to offer playBOOKS. These are fantastic economic alternatives, again can use the same files from your other flush mount, and have a super-fast turn-around as well!
Parents, grandparents and siblings would all love a wall portrait or grouping. The Xhibit is a top of the line fine art print for a price that’s for everybody! It features a stunning giclée print expertly mounted and double-matted in museum-quality mat board and embellished with a beautiful V-groove. Fully finished and ready to display in any standard sized frame, the Xhibit is the perfect gift for family.
Family and friends would also be smitten with a folio featuring a portrait or two of their loved one’s special day. Xcetera Folios come in a wide array of cover materials so that each one can be created to fit the personality and tastes of the recipient. Prints are available in photographic luster and metallic, or giclée and again, are mounted and matted with a museum-quality mat and finished with an embossed embellishment. Choose between images on both sides, or maybe try a single image on one side with a personal note and signature on the opposing blank side. Xcetera Folios are also fully-finished products that require no work on your end other than placing the order!
These simple add-ons are sure to increase your sales, provide another point of contact with past clients, and add value to your services!
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